HAMILTON, Today: Stuff Group has launched an expanded Waikato local newspaper, increasing its distribution footprint from the Hamilton Press. The...
At Cannes Lions, GARM and Ad Net Zero Release Long-Awaited Framework for Decarbonizing Digital Media
After more than a year of discussion and industrywide collaboration, the ad industry has the beginning of a framework for...
The ANA Says Advertisers Are Spending Way Less On MFA – But Programmatic Ain’t Fully Transparent Yet
One year ago, the Association of National Advertisers released the first part of its Programmatic Media Supply Chain Transparency Study....
Dunkin' is heavily promoting its line of iced drinks this summer by recruiting a wide range of talent as "Dunkin'Terns,"...
It’s hard to manage what you can’t measure. Which is why the WFA’s Global Alliance for Responsible Media (GARM) and...
Beauty and fashion publisher Refinery29 has named two new members to its executive team, part of a broader bid from...
The Trade Desk is planting the UID2 flag in another emerging media channel. Pandora is the first digital audio platform...
Oscar Mayer smokes its thick-cut bacon for 12 hours. To draw attention to that fact, the brand took an unusual...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Is It All A Performance? Pinterest is the...
Current affairs title North & South has a new digital home on The Post, following a partnership with Stuff’s Masthead...