There was a time when Megan Lally had doubts about accepting a private equity investment. Now, hot on the heels...
Lifestyle publisher LadBible Group has signed a seven-figure advertising deal with the NBCUniversal streaming service Peacock. This partnership marks LBG's...
Contextual ad platform Seedtag acquires Beachfront, a supply-side platform that specializes in TV and video. The post Seedtag Acquires Beachfront...
On Feb. 17, as former President Donald Trump prepared to face 34 felony counts in his hush money trial in...
The track record of publishers branching out into ad tech is mixed. Future believes its new monetization offering can succeed...
It's Always Sunny in Philadelphia character Mac, played by Rob McElhenney, had a long-running obsession with now retired Major League...
Direct-to-consumer (DTC) brands, historically very performance-driven, are breaking away from walled garden metrics from platforms like Meta and Google, relying...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Programmatic Standoff Agencies sing the praises of open...
Being able to share information about a group of people without compromising any individual person’s privacy kinda sounds like a...
Brands have new ways to advertise to live sport audiences as Sky launches squeezeback ads during NRL and Super Rugby...