Retail media is the hottest thing in online advertising and one of the most important categories for the future of...
AdExplainer
The complexity and lack of transparency in the programmatic ad buying ecosystem makes it hard to understand who you’re buying...
There’s movement in the Privacy Sandbox. With FLEDGE origin trials just begun – they finally kicked off on March 31 after...
Connected TV has been a buzzword for years, but its categorization distinct from other over-the-top (OTT) media was only made...