While cookies are still in play, publishers are using first-party data products to draw business from advertisers eager to test...
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Welcome to Marketing Morsels, our weekly selection of delectable brand stunts and ad campaigns. This week's menu features projects from...
NBCUniversal advertising and partnerships president Laura Molen is exiting the company. On Friday, Molen, who's been with NBCUniversal for 10...
Twitter is shutting down Revue, the newsletter publishing platform it acquired in January 2021. Revue founder Martijn de Kuijper said...
The Super Bowl just got a little bit more aromatic. Downy is returning to the Big Game for the first...
Google Ad Manager (GAM) was out of commission for about three hours Thursday evening across web, app and video inventory....
It's the happiest place on earth--for advertisers, that is. Around nine months after Disney announced ads would be coming to...
The global youth and style publisher i-D, which Vice Media acquired a decade ago in December, has seen substantial upticks...
Another broadcast president is departing. Kelly Kahl, president of CBS Entertainment, is leaving the network at the end of the...
Minako KentManaging DirectorWhen the pandemic hit, the global marketing team at Japan Airlines (JAL) saw its budget disappear overnight. “It...