Less than a year after its debut, Snap will discontinue its AR Enterprise Services (ARES) unit. Launched in March 2023,...
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AUCKLAND, Today: After almost 30 years of delivering professional design work for local and international brands, Parnell design agency Redcactus...
After almost 30 years of delivering design work for local and international brands, Parnell design agency Redcactus Design is closing...
Verizon has named Ogilvy creative agency of record for its consumer business. The move follows Verizon's December 2022 decision to...
AUCKLAND, Wednesday: Media agency Initiative Aotearoa has been established as media partner to ASB and will expand its global footprint...
New video ad classifications introduced this March--to bring more transparency to what advertisers are buying--are struggling to take hold among...
Bud Light has kicked off the National Football League (NFL)'s upcoming season with an ad starring real fans, as it...
For many audiences, stories about dogs are typically a guaranteed way to tug at the heartstrings. Apple's latest ad strikes...
A cocktail of adverse economic factors has brought the number of merger and acquisition deals in the media sector this...
If you want a snapshot of the sort of conflict that's always simmering between the CMO's office and a company's...