Out of home media company oOh!media’s new platform Smart Reach aims to use data and consumer insights to change the...
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Advertising planning and measuring tool Calibre has integrated with MediaWorks and JCDecaux, significantly expanding its capabilities in the Out-of-Home (OOH)...
Hive's "Asks" feature allows users to send other people questions on the social networking platform. By default, users will be...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
A new study from Pew Research Center found that 54% of adults in the U.S. believe social media companies should...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. TikTok Flip Flop In the latest chapter of the...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Viva La Pérsonalization The French government will loosen archaic...