What does generative AI have in common with customer data platform (CDP) technology? Both are represented in Gartner’s most recent...
Amperity
The customer data platform (CDP) craze isn’t over yet. The CDP startup Amperity raised $ 100 million on Tuesday at...
Customer data platform (CDP) Amperity announced a $50 million investment round on Monday, bringing its total funding to almost $90...
Salesforce and Adobe have lately rushed into the customer data platform category. But independent CDPs aren’t standing still.Amperity, a machine...
When Brooks embarked on an initiative to organize its data last year, it was ready to sprint. But a year...
Personalization is a top agenda item for most brands, but data management technology still leaves something to be desired.Machine learning...