In-app header bidding is coming to MoPub.On Tuesday, the Twitter-owned mobile ad exchange started testing an advanced bidding solution to...
apps
Product and marketing go hand in hand at OkCupid.There’s a dotted line between user engagement, platform tweaks and the deployment...
Searching and not being able to find the perfect GIF to embed within a chat is the definition of a...
FuturePlay Games relies primarily on advertising to monetize. But it had a devil of a time attributing ad revenue to...
Glu Mobile wants users who will stick around for the long term. “In the past, a game company could put...