The 2024 AXIS Student Challenge has officially started, piquing the interest of tertiary students across the country. Organised by the...
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During last year's Southwestern Athletic Conference (SWAC) media day, commissioner Charles McClelland and then-PepsiCo North America president of multicultural business...
The programmatic digital out-of-home (DOOH) market has been growing at a steady clip, and ad buyers are now looking at...
Ikea is preparing to let Americans experience its iconic blue Frakta bag in a whole new way thanks to a...
Supplemental insurance isn’t sexy. But with the right media strategy, even insurance brands can engage new (and younger) audiences. Aflac,...
AUCKLAND, Thursday: School Road Publishing has launched a digital platform to enhance its eminent Woman magazine brand. Woman+ is an...
Last October, entertainment icon Queen Latifah teamed up with pharmaceutical brand Novo Nordisk for "It's Bigger Than Me," a campaign...
AUCKLAND, Today: The TVNZ-NZ Marketing Awards are evolving in 2022. NZ Marketing magazine and the Marketing Association “are excited” to...
In 2019, the global economy generated 53.6 million metric tons of electronic waste. That's the equivalent of about 2,272 Titanic-sized...
AUCKLAND, Today: “I am constantly surprised at how salespeople dismiss the reach of a particular publication based on their own...