After years of banging the drum about gaining more control, transparency and efficiencies from service providers, marketers are doing it...
bob liodice
The Federal Bureau of Investigation (FBI) has contacted the Association of National Advertisers (ANA), requesting cooperation from the trade group...
Despite a year marred by brand safety blunders, measurement errors and targeting missteps, marketers are mending ties with Facebook and...
The Association of National Advertisers (ANA) said Wednesday it will partner with publisher trade body Digital Content Next (DCN) to...