Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Absolute power Google has been steamrolling ahead with its...
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If you missed the first day of AdExchanger’s Programmatic.IO digital event, here’s a little taste of what happened. The COVID-afflicted...
More than two years after 17-year-old Joaquin Oliver was killed along with 16 of his classmates in a school shooting...
Ad creative can be a bigger driver of performance for app advertisers than audience-based targeting or segmentation. “We can make...
Society is more divided than ever, but there's one thing we all agree on: We have trust issues. Average Americans...