Omnicom's acquisition of Interpublic Group could shake up the creator industry. The potential deal would consolidate resources, data, and technology...
Creator
Food influencer Molly Baz has launched her own mayonnaise line, called Ayoh. The move marks her entry into the condiment...
Cue the "In Memoriam" music. It's time to say R.I.P. to traditional celebrity brand deals. During a panel on crafting...
AUCKLAND, Today: Pure SEO, a top digital marketing agency, is excited to welcome Nam Woon Kim as its new Digital...
In the volatile world of cancel culture, who holds the power to make amends? Mistakes are bound to happen now...
Rickey Thompson is a well-known name since the days of Vine, and now TikTok. He is passionate about sharing his...
Artificial intelligence influencers offer a cost-effective, continuous presence on social media, and save time for brands running user-generated content campaigns....
As a content creator, Jayde Powell has completely immersed herself in the creative world. In the process, the influencer-writer-speaker has...
On Friday, skincare brand Cetaphil dropped a regional Super Bowl ad about a real father and daughter bonding over football...
The runaway success of livestream commerce in China has made headlines in the U.S., but replicating that magic has so...