This is the ninth in AdExchanger’s “Meet the CDPs” series. Read previous interviews with mParticle, Acquia-owned AgilOne, Amperity, Segment, ActionIQ,...
During
Lomit Patel, VP of growth at IMVU, a 3D avatar-based social networking universe, was already planning for an economic downturn...
Media agencies are the No. 1 partner that brands are reviewing as COVID-19 rocks their marketing plans. Sixty-three percent of...
During times of crisis, advertisers want to connect with people reading local journalism. Michigan-based McLaren Health Care used Gannett’s sponsored...
A firm handshake is an integral part of the B2B sales and marketing cycle … which is kind of tricky...
AdExchanger's Social Distancing With Friends podcast now has its own channel. Subscribe on iTunes, Google Play, Spotify, Stitcher, or wherever...
What do people do when they’re mostly stuck at home? They stream, they game and they eat pizza. Papa John’s...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Travel has been one of the hardest-hit businesses during the pandemic. TripAdvisor, with the bulk of its business coming from...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Back To Normal? Ecommerce shopping reached $ 153 billion...