Tired: buying data to target audiences. Wired: buying the whole dang data company. Alliant, an audience platform built on consumer...
Equity
While AI is our latest fascination, upholding and prioritizing equity and inclusion in marketing and advertising is crucial. At Cannes...
In recent months, there's been a series of notable private equity investments in up-and-coming advertising agencies. Last month, Svoboda Capital...
In this episode of Yeah, That's Probably an Ad, presented by Ally, community editor Luz Corona sits down with Andrea...
There was a time when Megan Lally had doubts about accepting a private equity investment. Now, hot on the heels...
Convergence Communications is strengthening its Auckland presence with the purchase of Auckland-based communications consultancy, Ramsgate Advisors, and the addition of...
Skin health for people of color has long been overlooked due to systemic racism and health inequities, which can lead...
A new investment from private equity firm Falfurrias Capital Partners has propped up independent full-service agency Brainlabs' valuation to an...
In a volatile media landscape, the creator economy has surged, budgets are growing, creators are creating and increasingly major brands...
The private equity firm Novacap acquires advanced TV advertising company Cadent, which is now setting its sights on omnichannel. The...