Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. AVOD FTW When people think of Amazon video assets,...
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No business can exist for more than 150 years without the ability to adapt to changes in the marketplace. Established...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Boom Or Bust? New forecasts from Dentsu, WARC and...
Ad fraud in connected TV saw a 12% drop this year to .4%, a sign that ad buyers have been...
AMC Networks, like all media companies, was once again forced to take a different approach to this year's television Upfronts....
As companies face pressure to show their data and machine-learning operations are transparent and accountable, a new report from Boston...
It seems like another era now, but it was only a year and a half ago that Popeyes made national...
With a perennial price tag in the millions, Super Bowl ads have long generated huge debate about when--or even if--they're...
As first-time advertisers in Sunday's Super Bowl LV, DoorDash and Uber Eats will have a chance to spread the gospel...
2020 has been such a weird year that even one of the most optimistic people in the world, Santa Claus,...