AI’s impact on the digital advertising ecosystem continues to be a significant story in 2026, and adtech firm Viant hopes...
Fragmented
CTV has become a powerful full-funnel channel, attracting advertisers of all sizes – and the momentum isn’t slowing. CTV ad spend...
This post was created in partnership with Nielsen Instead of chasing consumers and their fragmented viewing habits, marketers need to...
SYDNEY, Today: The nightly burden of picking what to watch on TV now costs us 24 minutes per week. To...
"On TV & Video" is a column exploring opportunities and challenges in advanced TV and video. Today's column is by...