The soda brand's Big Game ad pokes the bear by giving Coke's mascot an existential crisis. Adweek Feed
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The people who know how best to market to college students are other college students – and that’s doubly true on...
Nextdoor wants local advertisers to feel more at home on its platform. On Wednesday, the company rolled out a bunch...
Advertising’s AI revolution had the sell side in an existential crisis at AdMonsters’ Sell Side Summit in Austin, Texas, this...
In September, New Zealand Blood Service launched an eight week nationwide multi-channel campaign to raise awareness of plasma donation. Running...
Early testing saw streaming services' revenues grow by double digits as smaller, performance-driven advertisers bought ads. Adweek Feed
Comcast's Xfinity put a fresh spin on the classic Frankenstein tale. Adweek Feed
AUCKLAND, Today: Localist has rolled out its Free Website Initiative, offering small businesses across New Zealand a professionally built website...
AUCKLAND, Today: Chocolates and flowers? Forget it. Woodstock reckons the real bond worth celebrating is bromance. That’s why they launched...
AUCKLAND, Today: After teaming up with independent agency Yarn last year, EMA has completely reinvented itself—rolling out a bold new...