LONDON, Today: Wellington & Auckland-based former indie media agency MBM (McCready Bale Media), now part of the Publicis empire, won...
Global
AUCKLAND, Today: Ponsonby PR agency Sling & Stone (part of a global network) has annnounced two new fulltime hires –...
Geometry, the "creative commerce" agency that WPP folded into VMLY&R last month, has promoted Manuel Bord? to global chief creative...
GroupM, Magna and Zenith released global ad spend forecasts on Monday, and all agree that 2020 was not the catastrophe...
Not many companies would say 2020 was great for business. But GroupM's global end-of-year forecast found that things weren't quite...
Lifestyle programming juggernaut Discovery Inc. will roll out its own streaming service, Discovery+, in just one month--on Jan. 4--in an...
LONDON, Today: Global advertising spend is on course to fall by 10.2% – US$ 63.4bn – to US$ 557.3bn in...
SYDNEY, Today: An annual report by US research agency PQ Media reports that global adspend is projected to grow 5.9%...
After a nearly two-month search, Ford has a new global chief marketing officer. Suzy Deering will join the auto brand...
Zeta Global has hoovered up a lot of ad tech over the last two years, acquiring Sizmek’s DSP, Rocket Fuel’s...