In advertising, the producer role can be many things, from a facilitator of the campaign creation process to someone who...
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This December, Sequent Partners will say farewell to the advertising and media industries. After 21 years of devising innovative ways...
You've found a new show. It feels made for you. It's well written, the cast is phenomenal, and you can't...
Sitting here drinking an AriZona iced tea, I find myself contemplating the value of independence. First, you should know, I...
The bottom is falling out of the mass multichannel TV bundle. Plus, Amazon crushed its first-ever upfront this year. The...
Today, media companies are at the inflection point where linear revenue is lower than digital and streaming revenue. That has...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Walmart’s Writing On The Walls Targeting in aisle three?...
VisitBritain's longstanding "Great" tourism campaign, which encourages travelers to flock to Great Britain and Northern Ireland, is set to get...
If the pressure-tested marketer is honest--no matter how great the diversified, integrated plan looks--the nearly relentless focus on digital media,...
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem… The post Comic: The Great Data Lakes appeared first on...