Austin, Texas, is brimming with brand activity this week as South by Southwest (SXSW), the annual series of festivals and...
Inside
Forget what you know about “made for advertising.” There’s a push now to redefine MFA as “made for arbitrage.” Despite...
Breakfast cereal commercials don't often pack an emotional punch, but Quaker's first global campaign was intentionally aimed at bringing tears...
The Ad Council has a very recent history of making a big impact. In 2020, its Covid-19 vaccination education campaign...
During AppLovin’s Q4 earnings call earlier this week, an investor asked CEO Adam Foroughi to explain how Axon 2.0 differs...
True Detective: Night Country is giving viewers marketing that'll make them stop cold. Premiering almost 10 years to the day...
This weekend, as the Super Bowl looms large, brand mascot Chester Cheetah is marrying people in his Cheetos Chapel on...
Pluto TV is celebrating its 10th anniversary on the world's biggest stage. The Paramount-owned ad-supported streaming service will make its...
Lots of marketers are dabbling in generative AI. A gimmick here, a one-off there. The hype is palpable. But some...
Even for the most discerning home cook, it's a burden that lays heavy: cooking more pasta than you need. That's...