Following the Jan. 6 insurrection at the U.S. Capitol, former President Donald Trump was impeached by the U.S. House of...
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Batter up: On Thursday, sports-focused live TV streaming service FuboTV became the first connected TV company to join the Unified...
The Washington Post said Wednesday that it will adopt the Unified ID 2.0 framework – the first publisher to do so...
It’s getting cozy over in Unified ID 2.0 Land. SSP OpenX said on Tuesday it plans to adopt the open...
McDonald's, Chrissy Teigen and John Legend teamed up on a social challenge to drive awareness of and support for nonprofit...
TikTok is teaming up with the Elton John AIDS Foundation to mark World AIDS Day Dec. 1. The campaign begins...
It’s supply-side platform week for Unified ID 2.0. On Tuesday, PubMatic signed onto the initiative, one day after Magnite and...
A new commercial initiative between NZME and Wendy’s means the restaurant chain has taken over Flava’s Drive show, effectively owning...
The Trade Desk today announced that Nielsen has signed on as a collaborator on its Unified ID 2.0, a cookie-less,...
If there’s one thing Kiwis like doing, its joining in. We love being part of the team of five million...