Social media and content agency Culture has released a campaign, Richer With Me, which explores and celebrates the diversity found...
Launches
Prebid, the industry’s open source header-bidding wrapper, is not easy to implement and configure. Publishers have to constantly update code,...
Kylie Green, former managing director of Dentsu Aegis Network, has launched her own talent management and brand partnerships agency, The...
TVNZ has announced its new innovative Interactive Connected TV advertising. Interactive Connected TV advertising lets businesses customise their usual video content...
In light of our magazine landscape being thinned following the closure of Bauer, NZME has taken a direct approach and...
Google is building out its programmatic audio infrastructure. On Thursday, the ad giant launched in beta a bunch of new...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Reel Good Try Instagram launched its TikTok competitor,...
After acquiring ten agencies in the last four years (and seven in the last two), marketing services firm LRW Group...
Marketers have historically siloed their known customers from their digital audiences, but that separation prevents brands from reaching consumers throughout...
What do people do when they’re mostly stuck at home? They stream, they game and they eat pizza. Papa John’s...