Health data and race are sensitive topics on their own. Put them together, and it’s easy to see why people...
marketing
NZ Marketing magazine’s March/April issue has hit desks and includes the results from the Agency Perceptions Survey via TRA along...
The TVNZ-NZ Marketing Awards are back for another year, and to make sure those entering have all the information required,...
Do we need to temporarily pause AI development? What are the ethical risks of AI technology? What’s the weirdest AI-generated...
AUCKLAND, Wednesday: The AA has appointed Jenni Ryan to the newly created role of chief marketing officer to develop the...
Insurance marketing tech platform Kissterra helps auto insurance companies develop personalized marketing strategies and tailored messaging based on data such...
If we set ChatGPT aside, AI has the potential to transform how marketing and ad tech handles data transfer between...
The TVNZ-NZ Marketing Awards are back again for another year in 2023, celebrating some of Aotearoa’s most exceptional marketing strategies, campaigns and...
AUCKLAND, Today: The TVNZ-NZ Marketing Awards has issued its 2023 call for entries – for an awards show on Wednesday...
In two suites at Game of 3 of the World Series in Philadelphia last November, Major League Baseball chief marketer...