Volvo is shaking up its media agency roster for the first time in 25 years. IPG Mediabrands' Initiative has won...
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Three million viewers tuned in to watch President-elect Donald Trump sit for his first post-election interview with a non-Fox News...
The Ad Council, at its 70th annual public service award dinner Thursday night, honored Walt Disney Company CEO Bob Iger...
Interpublic Group is betting on commerce and retail media. The holding company has agreed to acquire retail analytics firm Intelligence...
The artificial intelligence firm OpenAI is paying the digital media company Dotdash Meredith a minimum of around $ 16 million...
Donald Trump made a political comeback, but the ratings didn't. On Tuesday, 42.3 million viewers tuned in to watch presidential...
While the outcome of the U.S. presidential election remains uncertain, one thing is clear: Since Vice President Kamala Harris entered...
When advertisers see their ad verification partners blocking lots of impressions, they often think, “Okay, good – that’s proof the technology...
The Music for the Mountains concert put on in part by Raleigh, N.C. NBC affiliate WRAL to help those affected...
The numbers 5 million -- The number of subscribers Netflix added in Q3, beating Wall Street's expectations. 282.7 million --...