Katie MaddingChief Product Officer“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital...
Navigating
Kepler NA CEO Remy Stiles On Navigating The Pandemic, Talent Shortages And The Post-Cookie Ecosystem
Ad agencies have had an oversupply of crises to deal with over the past two years. Between the pandemic, the...
The unprecedented disruption of 2020 required marketers to reimagine their longstanding strategies as consumer needs changed quicker than ever before....
A virtual Wild West is an apt description for programmatic advertising. Or at least it was. No one can deny...
Keyword blocklists will outlast another crisis. The Root, the Black news, culture and opinion site published by G/O Media, has...
When South by Southwest was canceled last year--just days before the event was slated to begin--100,000 cases of Covid-19 had...