Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Has Lifetime Value Timed Out? It was the best...
Needs
Sponsored post byDave Osbornhead of North America commercial and global partnerships, Xandr XandrSPONSORED BY:As consumer behavior continues to evolve, so...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Defining Moments The IAB Tech Lab introduced Seller-Defined...
Jasmine JiaAssociate Director of Data Science“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on...
Jason BierGeneral Counsel and Chief Privacy Officer“Data-Driven Thinking” is written by members of the media community and contains fresh ideas...
In the golden age of advertising, brands gained presence through mass media, where the "megaphone" allowed broad reach. Then, technology...
Cory MunchbachPresident and COO “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the...
Editorial opinion byJames HercherSenior EditorAdExchangerCommerce and retail media suddenly became an incredible tailwind for online advertising. Retail media is now...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. HBO Maxed Out Warner Bros. Discovery is an awkward...
McCormick has found its Director of Taco Relations. For its next spicy stunt, the spice maker is looking for a...