The LGBTQ+ community is the fastest-growing minority group in the US, accounting for over 20% of Gen Z. Yet, to...
Networks
Building a brand is about the impact and influence it has on its audience. But how do you keep that...
For years now, the digital advertising industry has been talking about the premature death of the ad network, writes Omri...
Mike Schott joined Volta, which makes electric car charging stations, almost six years ago to build out the company’s nascent...
Mike Schott joined Volta, which makes electric car charging stations, almost six years ago to build out the company’s nascent...
Longtime MTV and Paramount exec Amy Campbell has been named CMO of Paramount Media Networks and MTV Entertainment Studios. She...
“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is by...
Digital media has always had great attribution – great last-click attribution, that is. Despite lots of time, effort and money...
Since 2020, brands have made commitments to diversity, equity and inclusion (DEI) in their ad campaigns and spending. In response,...
The networks are once again publicly taking Nielsen to task for what they allege is flawed data from the measurement...