When Anisha Raghavan landed the Walgreens Boots Alliance role, she was originally not looking to become a CMO just yet....
Pandemic
When the trade group behind CES--the Consumer Technology Association--first began planning this year's show amid the height of the pandemic's...
Hello, we're the agency next door. A mere 2,000 miles away. Who would have thought that a single piece of...
The COVID payload devastated any business that involved people being in contact with other people. So it was not the...
As part of Adweek's Year in Review coverage, we asked many of the industry's top executives to look back on...
Last year at this time, Adweek asked several of the most prominent TV executives to talk about the industry's biggest...
DTC subscriptions may seem like one of the first candidates to get cut from the monthly bill as consumers become...
GroupM, Magna and Zenith released global ad spend forecasts on Monday, and all agree that 2020 was not the catastrophe...
At the outset of 2020, things weren't going well for Tupperware Brands Corporation. Sales were down. The company's share price...
As the pandemic continues to push more consumer interactions into the virtual realm, augmented reality could become one of the...