Cue the "In Memoriam" music. It's time to say R.I.P. to traditional celebrity brand deals. During a panel on crafting...
Partnerships
In the volatile world of cancel culture, who holds the power to make amends? Mistakes are bound to happen now...
The generative artificial intelligence firm OpenAI has been pitching partnership opportunities to news publishers through an initiative called the Preferred...
Dotdash Meredith (DDM) sees its OpenAI partnership as an opportunity to participate in an inevitable trend. When it comes to...
Gannett is back in growth mode. The media company experienced its fourth consecutive quarter of growth in Q1 2024. It...
The streaming platform and operating system Roku announced three blockbuster partnerships at its NewFronts presentation at The Glasshouse in New...
If anyone asks what the main theme of Roku’s Q1 earnings call was on Thursday, say: “programmatic.” Although Roku doesn’t...
Just minutes into 2024, Megan Thee Stallion already had her first big moment of the new year. Live on ABC...
Since their start in March 2021, PR Partners is now celebrating their third birthday. To celebrate the milestone, PR Partners...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Sky Bridges Standalone walled gardens are transforming...