A nationwide boycott aimed at major retailers like Walmart and Amazon over their diversity, equity, and inclusion policies was meant...
retailers
Retail media revenues are existential for retailers. Without profits from ad sales, retailers cannot competitively price their goods on the...
Amazon built a $ 50 billion ad business by selling sponsored placements on its website and app. Now, the ecommerce...
In the long list of cherished holiday traditions, few are as enduring as parents taking their kids to see Santa...
Sam's Club is tweaking its advertising business. Just after completing his first 100 days on the job, Harvey Ma, Sam's...
Two years ago, retail media networks were at a crossroads. At the time they were weighing whether to become traditional...
The biggest challenge for retailers this holiday season will be chasing cash-strapped shoppers. The consistent uptick in prices for everything...
Pharmacies, groceries and even convenience stores have taken to locking up large swathes of merchandise. Plus, Roblox reported Q2 earnings...
Google is testing a new badge for shopping-related searches on some mobile devices. Plus, should brands have political opinions? The...
Hey Readers, Welcome back to the AdExchanger Commerce Media newsletter. This week, we’ll do a quick dive into a brick-and-mortar...