WarnerMedia has taken a big step in its efforts to create a measurement alternative to Nielsen--and for now, it's keeping...
Sets
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
After two years of all-virtual NewFronts, the Interactive Advertising Bureau is ready to get back to in-person presentations for its...
Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment! Morsel #1: Captain...
VCCP Group has launched a global content creation studio named Girl & Bear that aims to improve methods of advertising...
Fox Sports has a new ad sales chief: Mark Evans has been named evp of ad sales for Fox Sports....
Facebook Elevate will present free virtual event Elevar y Celebrar 2021 to celebrate Latinx and Hispanic Heritage Month and small...
Home management platform Thumbtack has built momentum this year, and to keep the brand going in the right direction it's...
Seven months into its existence, Discovery Inc.'s all-purpose streamer Discovery+ is continuing its full-court press into originals with another round...
In June, Disney+ said it would shift all of its upcoming originals to Wednesdays. Now sister streamer Hulu is looking...