According to the latest Gartner CFO survey, 53% of chief financial officers plan to increase marketing budgets by at least...
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Dr. Teeth and the Electric Mayhem, the band from The Muppet Show, is back in the spotlight thanks to the...
BLK is encouraging its users to show their school pride in time for homecoming--and possibly snag a date while they...
After many years of asking, New Zealand media agencies now have a single Out of Home (OOH) planning and measurement...
Seraj BharwaniChief Strategy Officer“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital...
After a wild 24 hours of (Twitter) speculation, Warner Bros. Discovery has shed more light on the fate of HBO...
Meta will consolidate its Ad Topics and Interest Categories controls into a single Ad Topics control starting April 11. The...
Agency holding companies have been restructuring in recent years, leaning into single P&L models that allow the groups to more...
One less-discussed element of the ongoing Covid-19 pandemic is the effect it has had on daters, with the conflicting concepts...
"On TV & Video" is a column exploring opportunities and challenges in advanced TV and video. Today's column is by...