Brands and marketing agencies have, largely, made good on their 2020 commitments to devote more ad spend to Black media....
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Despite their perilous position, some companies still aren't preparing for the end of third-party cookies. But the lack of testing...
As TikTok faces a possible U.S. ban for national security reasons, with CEO Shou Zi Chew testifying before Congress this...
Paramount released an initial template for TV publishers and advertisers with guidance on how to use new video currencies. The...
There was hot ad tech legal drama in the Gem State this week. A judge in Idaho is likely to...
Google is in the Super Bowl with an ad promoting the photo editing features of its Pixel 7 and Pixel...
Stuck between the end of a pandemic, the start of a recession and in the crosshairs of inflation, 2022 was...
For nearly a decade, the digital advertising ecosystem has been dominated by a handful of social media platforms, whose data-rich...
New Yorkers walking into their neighborhood coffee shops this month may have noticed something a little unexpected for a caffeine-slinging...
As the Manning brothers and Shaquille O'Neal make abundantly clear on an annual basis, the end of an athlete's career...