Ad tech fees are too high. And the idea of a software-as-a-service (SaaS) model for SSPs and publisher tech is...
sovrn
<!-- --> AdExchanger Talks is a podcast focused on data-driven marketing. Subscribe here. Late last year, publisher platform Sovrn raised $25 million...
Sovrn’s acquisition of VigLink last week will make 2019 Sovrn’s first year when subscription software services outearn its traditional advertising...
“The Sell Sider” is a column written by the sell side of the digital media community.Today's column is written by...
Sovrn closed a $25 million Series E round Thursday to help it acquire companies outside of ad tech. Sovrn’s original...
Six top ad exchanges are asking the Trustworthy Accountability Group (TAG) to referee auction dynamics.The CEOs of OpenX, PubMatic, Rubicon...
Sovrn CEO Walter Knapp sat down in a conference room on June 27 and told 27 staffers it would be...