Using Samba TV’s ACR data, StackAdapt is launching two features to help clients attribute and forecast incremental reach directly to...
StackAdapt
StackAdapt, the leading self-serve programmatic advertising platform, has announce experienced industry executive Liam McCarten has joined the company in APAC,...
The results are in. Oracle’s Moat Outcomes API, a product that attributes digital ad impressions to in-store product sales, announced...