One key to successful advertising is showing ads to people at just the right moment. Advertisers understand that the typical...
Study
There’s been plenty of mudslinging in and around the Chrome Privacy Sandbox. But the Protected Audiences API (PAAPI) maybe ain’t...
A new AARP study found that there has been a positive shift over the past five years in how adults...
When Brigitte King heard about Google’s third third-party cookie deprecation delay in April, she thought, “Oh no, here we go...
More than a mere collection of words, language provides a unique perspective of the world. Each time one disappears, so...
In its latest marketing campaign, Tinder riffs on some classic romantic comedy tropes straight out of a 1990s Jennifer Lopez...
Last spring, shoppers in Albertsons grocery stores were increasingly sticking to the store's perimeter--a trend that meant many people were...
In April 2020, as the Covid-19 death toll surpassed half a million and the country wrestled with uncertainty, confusion and...
In 2022, McDonald's set out to jumpstart its marketing efforts to build more brand love with more than just kids....
A new report shows that 84% of queries on Google search will be shown a result powered by Search Generative...