Generative AI is going through its more-is-better phase. More ads! More content! More automation! More productivity! But pumping out content...
Takes
Taco Bell has the power to take over on social media, and it's time to taco bout it. CMO Taylor...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Flip Side AppLovin continues to expand beyond...
AUCKLAND, Today: Easter’s arrival means a short pause for M+AD Daily. We won’t be publishing tomorrow (Good Friday) or Monday...
AUCKLAND, Today: In today’s ever-expanding world of advertising and media, brands vie for consumer attention. Magnetic, a new data solutions...
AUCKLAND, Yesterday: Following a competitive pitch process led by consultant Jodi Williams, Pitchblack Partners and their sister production company Jetblack...
2023 has been a vibrant and bustling year for New Zealand’s Ad world. Despite some tough economic headwinds, the country...
AUCKLAND, Today: DDB Group Aotearoa has had an outstanding year, marked by significant achievements and a focus on delivering impactful...
“Hey PMax, can you write this article for me?” We’re not quite there yet – but Performance Max, Google’s AI-based...
AUCKLAND, Today: After a competitive pitch last year, True has been named the lead creative and strategic agency for Qantas...