Roku announced an integration with The Trade Desk’s UID 2.0 identifier to attract new buyers and increase monetization per account...
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AUCKLAND, Today: Digitas New Zealand has welcomed customer experience expert Meredyth Dale-Gandar as their new Head of Strategy. As part...
LONDON, Today: Colgate-Palmolive chose WPP as its Amazon agency for Europe, consolidating Amazon media activities with one company. WPP will...
AUCKLAND, TODAY: Award-winning broadcast news leader Sarah Bristow is joining the NZ Herald team as Head of Content and Strategy...
AUCKLAND, Today: Sling & Stone, the PR agency for innovative brands, has secured a competitive pitch to represent Domino’s Pizza...
First, The Walking Dead. Later, the Oscars. Now, Star Wars. Design and make software brand Autodesk is tied to an...
Disney Advertising links up with Walmart Connect to let advertisers match Walmart's and Disney's first-party data for audience-based bids on...
Using Samba TV’s ACR data, StackAdapt is launching two features to help clients attribute and forecast incremental reach directly to...
AUCKLAND, Today: IKEA is all set to enter New Zealand and has chosen GroupM’s Mindshare as its media partner for...
AUCKLAND, Today: Kathmandu has chosen Motion Sickness as their creative agency of record after a tough competition across Australasia. The...