Although cookies will soon be off the menu and mobile identifiers are under fire, advertisers are taking their sweet time...
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American retailers approached the 2021 holiday season in a serious test-and-learn mode. But that mode is done. The Q4 results...
For Women's History Month, Adweek asked five brand and agency executives to share their best career advice for women marketers....
Twitter began testing a way for iOS users to create their own GIF files using the application's camera. iOS users...
After Covid-19 canceled the NCAA Men's Division I Basketball Tournament in 2020 and restricted the crowd size for last year's...
For Women's History Month, Adweek asked five brand and agency executives to share their best career advice for women marketers....
Fire and Emergency New Zealand has appointed MBM as its agency of record from April 2022, following a competitive pitch...
Should you ever want to talk with an expert on brand logos, it's hard to do better than Jason George....
In honor of International Women's Day, femtech brand Elvie launched a global campaign called "Smart Bodies," showing off the benefits...
One of the most important things I've done as an executive is to relentlessly focus on understanding the customer, even...