Is cross-device ID graph operator Intent IQ planning to sue all of ad tech? Probably not. But an unusual dilemma...
Them
The signs outside Blockbuster video stores were designed to look like a movie ticket, torn on one end. A paper...
There is an unspoken, yet ever-present cultural contract between Black-owned businesses and the Black communities that built them. It's an...
There are some things money can't buy. One of them is brand love: The places in your heart a company...
As retail media soars to the top of every industry event's agenda--and list of most-used buzzwords--developments are less settled behind...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Signaling Change Amazon has a new ad measurement product...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Generative Generation A pivotal moment for the...
The past year has seen increased exposure, dialogue and scrutiny over made-for-advertising (MFA) sites. Most recently, Adalytics exposed Forbes’ MFA...
“Privacy by design” sounds nice, but many organizations still only consult legal as an afterthought, once they’re nearly done designing...
HyphaMetrics is integrating its own data with viewing data from measurement provider Samba TV as part of a new panel...