Walmart has officially been shopping in the TV aisle, announcing today that it's buying Vizio for $ 2.3 billion. According...
Walmart
Walmart buys smart TV maker Vizio to boost its ads business with streaming inventory, viewership data and, of course, shoppable...
On Wednesdays we wear pink... and shop new Black Friday deals. The Mean Girls cast reunite in Walmart's ad for...
Walmart partnered with beauty and fashion technology company Perfect Corp. to allow shoppers to try on makeup and beauty products...
Ahead of the holiday shopping season, toy company MGA Entertainment has brought a Bratz World augmented reality experience to Walmart...
Riverdale and college football are officially on the same network--and major brands are ready for it. Ahead of The CW's...
Walmart launched the View in Your Home augmented reality platform in its flagship mobile app in 2022, allowing shoppers to...
After seven years leading marketing for rival Target and a prior tenure at Coca-Cola, William White joined Walmart in May...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pixel Problems Calls to ban TikTok in the...
Walmart had a mixed day with investors following its earnings call. But the Walmart Connect advertising business was a bright...