Waze, which was acquired by Google in 2013, now has 140 million monthly active users across the globe. Waze does...
Waze
As the pandemic pushes the global economy closer to a cashless society, Mastercard has teamed up with Waze to help...
Waze kicked off an initiative to bring more information on small and midsized businesses to its navigation application prior to...
Waze is navigating toward programmatic.The traffic and navigation app owned by Google said Wednesday it has made its Zero-speed Takeover...
AdExchanger Talks is a podcast focused on data-driven marketing. Subscribe here. This episode of AdExchanger Talks is supported by Tealium.The social navigation app...
Don’t confuse Google’s Waze with its homegrown Maps product.Waze, which Google acquired in 2013, has a much different value prop....
Mobile creative is a Catch-22.While rich media units are engaging, they’re expensive to make and tougher to scale than programmatic...