Addressable TV gives advertisers the ability to reach specific audiences at scale and with a level of precision historically not...
Year
To celebrate the arrival of 2023, Messenger released a "Happy New Year" chat theme that adds fireworks to a conversation's...
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem… This comic first ran on January 7, 2022. The post...
Each year, StopPress asks a group of talented professionals in the local industry for their reflections on the year that...
TV ad measurement looked for a new currency in 2022, but no one new has ascended the throne just yet....
In 2022, retail media grew to include practically any business with a first-party identity graph, purchase data and a claim...
Each year, StopPress asks a group of talented professionals in the local industry for their reflections on the year that...
Despite rising interest rates and inflation, 2022 kicked off with a wave of M&A … that turned into a trickle...
Each year, StopPress asks a group of talented professionals in the local industry for their reflections on the year that...
Tens of thousands of industry professionals will descend on Las Vegas this January for the first full-scale in-person Consumer Electronics...