Online marketing is in flux given the groundswell in demands for greater data privacy signaling the end for the traditional...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Betting On Ecom Sayonara, retail. Walmart is selling the...
LiveRamp pioneered data onboarding, the technology to match anonymized online user cookies and mobile IDs to real-world consumers and offline...
Zeotap is launching a global identity graph to try and beat LiveRamp to the punch across the pond. On Tuesday,...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Zeotap is banking on 2017 being the year that telcos make their impact on the advertising world.The mobile data platform...