Lotame has hired a new CRO as the independent, 10-year-old data management platform seeks to compete in a category increasingly...
Year: 2017
What interested AdExchanger readers most in 2017? The most popular stories of the year show that header bidding’s evolution remained...
In 2017, many online publications realized that data and revenue diversification could drive success. And not being diversified enough could...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
As advertising spend ramps up during Q4, bad actors respond in kind.Attracted by increased ad budget, fraudsters hide their chicanery...
“The Sell Sider” is a column written by the sell side of the digital media community. Today's column is written...
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... AdExchanger: OriginsAdExchanger: Crisis In Ad City (Part I)AdExchanger: Crisis In...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Programmatic Pushback The news company Quartz released a memo...
AdColony’s Q4 revenue is expected to drop 5-10% more than it did last quarter and CEO Will Kassoy is out,...