Meredith will offload its 60% equity interest in ad platform business Viant, the company confirmed on its fiscal fourth-quarter earnings...
Month: August 2018
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Tech and publishing are coming together. Uzabase completed its acquisition of Quartz on July 31 and will pay between $75...
Believe it or not, many marketers still use last-click attribution.Goodway Group President Jay Friedman has had enough of it. So,...
“The Sell Sider” is a column written for the sell side of the digital media community.Today’s column is written by...
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... AdExchanger: OriginsAdExchanger: Crisis In Ad City (Part I)AdExchanger: Crisis In...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Slow Death What happened to the cable bundle? While the...
Acxiom had a solid quarter – although it would have been a bit more solid if it still had its Facebook...
The Trade Desk recorded revenue of $112.3 million in Q2 2018, a 54% increase from the same period last year,...
The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from...