Google and Amazon still dominate the demand-side platform category, but next-tier players have opportunities to win market share and for...
Year: 2018
What’s it like to integrate a $2.8 billion acquisition? After closing its purchase of Time Inc. almost nine months ago,...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Lockd Out The developer of Unlockd, an app that serves...
AdExchanger Talks is a podcast focused on data-driven marketing. Subscribe here. This episode of AdExchanger Talks is supported by StackAdapt.On the podcast this...
Even the mighty miss on revenue – but Facebook is still raking it in per user.Facebook reported $13.73 billion in revenue...
With every successful direct-to-consumer (DTC) brand launch, a tiny bite is taken out of a legacy brand’s market share.Once those...
Consumers already overwhelmed by the number of streaming services are about to get walloped by a wave of newcomers. And...
LiveRamp began trading as $RAMP on the New York Stock Exchange on Monday and hosted investors and analysts when the...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Swipe Right On Programmatic Dating app Tinder is using Google’s...