"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
Year: 2019
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Called Into Question The Supreme Court will hear arguments this...
Sizmek will sell its data management platform, which it acquired with Rocket Fuel, and its demand-side platform to the marketing...
WarnerMedia has exited the OpenAP Consortium.It’s a major blow to the TV industry’s attempt to jointly promote audience-based buying on...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
Publicis acquired Epsilon on Sunday primarily for the latter’s expertise in working with first-party client data. But Publicis got a...
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... This post was syndicated from Ad Exchanger.
“The Sell Sider” is a column written by the sell side of the digital media community.Today’s column is by Paul Bannister, co-founder and executive vice...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Oops, Facebook Did It Again Facebook has harvested 1.5 million...
Google held a meeting Thursday with its top publisher partners to discuss numerous new product changes, collectively called “unified pricing,”...