November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Programmatic Ad Spend Rebounds; Pubs Brace For Pain As IDFA Wanes

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Programmatic Please Programmatic ad spend is up from the trough of the pandemic. Through the end of July, total programmatic spend grew 11% since April, and the number of advertisers running programmatic ads increased 36% since January, according to MediaRadar. That’s a rebound fromContinue reading »

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