“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Mike Brooks, SVP of revenue at WeatherBug. WeatherBug has participated in dozens of closed-door partner and ecosystem meetings regarding Apple’s impending iOS 14 release, and one thing has become painfully clear: App publishers bear… Continue reading »
The post Tips From The Trenches: Sustainable App Publishing In A Post-IDFA World appeared first on AdExchanger.
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